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Digital Myopia and Geo-Targeting

One of the fun things about being an early-bird digital media entrepreneur and seed-stage venture fund founder is that I have gotten to enjoy a lot of [r]evolutionary moments. Often it’s like the famous scene from 2001: A Space Odyssey, when the Neanderthal throws the bone in the air and in the blink of an eye it becomes a spaceship. But sometimes, it’s like a crew member on that ship forgot basic terrestrial skills. ... Read on.

#programmaticdirectmail  #lewisgersh  #geotargeting

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About Lewis

Lewis GershChairman and Founder at PebblePost, former VC in adtech, long-time endurance athlete, happy dad to “The Heathens.”

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